Back in July, we created a YouTube video titled, Biggest Keto SCAM Ever! (SHARK TANK KETO SCANDAL) and we were absolutely astounded by the response.
At the time of recording our second part to this video, we had over 300 comments from individuals who had either almost been scammed by this company, or who had unfortunately not seen our video before purchasing these pills and lost hundreds of dollars.
What Is this Shark Tank Keto Scam?
If you are on social media, chances are you have seen advertisements for the groundbreaking Shark Tank Keto Diet Pills or the amazing diet pills Sarah from Stanford created to melt the fat right off your body. If this sounds too good to be true, it’s because it is… These pills were never on Shark Tank (or Dragon’s Den for those of you in Britain) nor did Melissa McCarthy, Kevin Smith, or Chrissy Teigen lose weight taking them.
These keto diet pills are a cheap, 800 mg BHB pill that will have no effect on your body. People are falling for the celebrity weight loss photos and claims of quick fat loss, buying the cheap free trial, and having their credit cards charged hundreds of dollars. And the worst part? Most people aren’t even receiving the product. Contacting customer service is impossible and the only way to get them to stop billing your card is to flat out cancel it.
Why are People Falling for This?
With incredible before and after photos of celebrities like Kim K and Megan Markle, 5-star reviews on Amazon, articles from reputable news sites like Us Weekly and Fox, and even airtime on TV shows like Shark Tank all endorsing this product, it seems like both an effective and legitimate product. That would be the case if any of their “evidence” was true. The websites and reviews are faked, the photos are stolen, and the claims are simply lies.
This company has even gone as far as to either endorse or create a fake supplement review website. We were contacted by ketogenicsupplementreviews.com in regards to taking a look at their educational keto content. After going through their website, nothing seemed out of the ordinary for a review site. After all, they have around 100 product reviews, breakdowns, and educational articles and they all seemed moderately scientific. It seemed legitimate until we read their page on the PureFit Keto pills, which are the same Shark Tank keto scam pills).
This review was extremely biased and completed untrue. The author said, “When I tried it, I saw an improvement in less than one week. Ketone markers were up 14.4% above my non-supplemental baseline”. There are several things wrong with this statement:
- 800mg of BHB is not enough to cause an increase in ketone levels
- A 14.4% increase of a 0.1-0.2 mmol baseline would only increase from 0.1 to 0.11.
They also try to cover up the rumors of this company stealing money from customers by saying, “We also want to address an issue that has been reported online where some customers were automatically rebilled after their first order. From what we can tell, this was not a problem on the company’s side, as those customers had mistakenly chosen the subscription package available.” We have checked the diet pill sites and they don’t have any options for monthly or a one-time subscription. They are just billing people automatically and for a lot more than the advertised price.
This review then went as far as to try and delegitimize the claims that this product is a scam by saying, “It seems more than a little likely that in the mostly unregulated keto supplement market, the players from competing products are behind much of the scam talk.”
The author of this review then recommends purchasing the product and includes an affiliate link. Sites like this hide their deficit intends around legitimate, scientific information to try and build credibility around the product.
What Products Should You Look Out For?
When investigating these pills, we realized it was more than just one product being sold. Every time you click on their link, the pop-up page is for a new keto weight-loss pill, with a completely different name and packaging, but the same claims, results, and before and after photos. Here are just some names of the pills we have found so far from this Shark Tank keto scam:
- PureFit Keto
- Keto Rapid Max Pure
- Keto Legend
- Holistic Bliss Keto
- Keto Supreme
- Keto Max Burn
- Keto RX
- Envy Naturals Keto
- Ultra Apex Keto
- Maxwell Keto
How Do I Avoid Falling for Scams Like This?
Here are some quick tips for avoiding any keto diet pill scams:
- BHB is not efficacious under a minimum of 3 grams. You cannot fit this quantity in a pill form, so try to avoid pill forms of BHB.
- If a product claims to have dramatic results, make sure these results are cited. If there are no studies to prove its effects, it probably doesn’t really have any.
- Do your research on reputable sites. Use PubMed or Google Scholar to find published papers on ingredients. Find out what dose you need for the product to be effective.
- Reach out to trusted resources. You can always DM Ketogenic.com on Instagram or Dr. Ryan Lowery on Instagram and ask for advice.
- Spread the word! Just because you will not fall for this scam, it doesn’t mean that someone you know or love will not. Let’s get the word out there that this product is a scam and save as many people as possible from the headache and loss of hundreds of dollars.
Chelsea Malone works as a researcher in the field of health and performance supplementation. She contributes science-based articles and information to Ketogenic.com. She received her Bachelor of Science in Biomedical Sciences from the University of Central Florida and her Master of Science in Medical Sciences from the University of South Florida. Her specialties are in biochemistry, immunology, and pathophysiology. In her free time, she enjoys cooking, traveling, hiking, and reading.